Research Journal of Recent Sciences ________________________________________________ ISSN 2277 - 2502
Vol. 1(ISC-2011), 410-414 (2012)
Res.J.Recent.Sci.

Review Paper

NGOs and their Role in Development of Science In Development of Rural Women Entrepreneurship
Kittur Parveen and Hundekar S.G.
Department of Studies in Commerce, Karnatak University, Dharwad. Karnataka, INDIA

Available online at: www.isca.in
(Received 16th September 2011, revised 11th January 2012, accepted 25th January 2012)

Abstract
Women entrepreneurship is an emerging reality in the world. In the coming years one of the biggest challenges to the world will be
retaining the rural population by employing them in some kind of activity. In India women constitute at least half of the population.
Unless entrepreneurship among the rural population becomes economically rewarding through the intervention of NGOs and
SHGs, it will be difficult to attract and retain the rural women for any kind of engagement or activities in the rural areas. The
NGOs in India are functioning to a great extent especially in rural areas. The NGOs and SHGs are working in the right direction to
train rural women entrepreneurs and empower them in order to eradicate poverty in rural areas. Taking the issue of NGOs and
their role in developing science, this research paper reveals and examines the development of rural women entrepreneurship which
indirectly develops a system in rural women.
Keywords: Rural women entrepreneurship, Non Government Organization (NGO), public relations, constraints and opportunities,
Self Help Group (SHG), training, women empowerment.

Introduction
The nongovernmental development organizations, hereafter
called NGOs, is involved in agricultural and rural
development strategies especially in the development of
rural women in the present era. Though NGOs aim at
nonprofit, their main motto is development. Our concern
here is with the NGOs that develop science by providing
services either directly to the rural women entrepreneurs or
to grass-roots membership organizations. Therefore they are
distinct from formal and informal membership organizations
such as farmers' associations but are often linked in one way
or another with them. But even within this definition, there
exists wide diversity of origins and philosophy. As some
NGOs are started by the professionals or academicians in
order to oppose the politics or they may form into an
organization to support for the social evil causes like
indifference, corruption, patronage, or authoritarianism.
Some are mainly based on the religious principles, others on
our normal human ethics, and some are usually set up as
quasi-consultancy concerns in response to the present
donations and the funding initiatives which are in fashion at
present. Some NGOs just do not care to interfere in any
existing social and political structures and see themselves as
independent organizations for bringing a radical change in
the humanity for their betterment which would require less
time; others focus on more gradual change through
development of human resources to meet their own needs or
to make claims on government services like developing the
rural women and training them systematically so that a day
once will surely come when we see the rural women going
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hand in hand with our urban women overcoming all the
hurdles; yet others focus more simply on the provision of
services largely within existing structures serving the whole
lot providing all possible services1. Their ideological
orientations also differ widely in relation to agricultural
technology and many are concerned with low external input
agriculture. Some are concerned to strengthen or reinstate
traditional agricultural practices which formed the basis of
social organization and later lead to development of rural
women entrepreneurship.
It was long back in 1839 that the International nongovernmental organizations had started. There were 1083
NGOs till 1914. The International NGOs worked for the
anti-slavery movement and the movement for women’s
suffrage, and reached a highest peak at the time of the World
Disarmament Conference. However, the phrase "nongovernmental organization" only came into popular use with
the establishment of the United Nations Organization (UNO)
in 1945 with provisions in Article 71 of Chapter 10 of the
United Nations Charter for a consultative role for
organizations which are neither governments nor member
states. Actually the main motto of the NGOs' is to find out
the talents and requirements of the poor rural women in their
overall development. They try to find the hidden talents and
qualities in the rural women which can transfer them into
good entrepreneurs. In doing so, they sometimes go beyond
farming systems to processing and marketing which helps in
developing the entrepreneurial growth. NGOs have also
developed innovative dissemination methods, relying totally

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Res.J.Recent.Sci
on farmer-to-farmer contact and entrepreneur-toentrepreneur contact whether on a group or individual basis.
And the main strengths of NGOs, in doing so, is their
teamwork in group formation. This has been in response to
perceived needs at several levels not only in India but also
other parts of the world2.
The NGO must exist for at least two years and must be
properly registered with the respective authorities and
government. The organizations must have a democratic
constitution,
representative
authority,
established
headquarters, and accountability for transparent and
democratic decision-making and be independent from the
government control in order to have a consultative status.
The NGOs when categorized by orientation can be
charitable, service, participatory or empowering. And when
they are divided by the level of co-operation they can be
based on community, city, national and international.
Public relations: The NGOs to fulfill their goals must have
a healthy relation with the public. By doing so, they can
raise funds and employ standard lobbying techniques with
governments. Interest groups may be of political importance
because of their ability to influence social and political
outcomes. The legal form of NGOs is diverse and depends
upon homegrown variations in each country's laws and
practices. NGOs are not concerned with the international
law. One and only exception is the International Committee
of Red Cross related to the Geneva Convention.
Agricultural activities are mainly carried out by the family
members and the women especially take care of the farming
and in improving the quality of life, both domestic and
adding a bit of income by their own earnings and savings in
rural areas. Women continue to contribute to the household
income through farm and non-farm activities and mainly
working as landless agricultural labourers without any
wages. In addition, the men folk are moving from rural to
urban in search of some other industrial work and leaving
behind their women to take care of the fields, livestock,
family, children, etc. which is forcing our rural women to
become entrepreneurs. However, earnings from agriculture
are low and insecure, making it necessary for women to
search for additional sources of income through
entrepreneurial activities. Women in India are a significant
entrepreneurial force, by contributing to local, national and
regional economies and to poverty reduction the Indian
women are transformed to a significant entrepreneurial force
but they face different types of difficulties compared to men.
Women’s access to markets, resources, training and other
services can be hindered due to our Indian culture and
society. Some bureaucratic procedures and policy
environment can act as barriers to the rural women

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entrepreneurs when they face problems of implementation
due to their institutional and operational weaknesses3.



Analysis of constraints and opportunities for rural
women’s entrepreneurship: The NGO collects relevant
information about the rural women and their involvement,
which can turn them into effective entrepreneurs in the
selected fields. Some of the examples are dairy products,
dried fruits vegetables etc. Information is collected from
existing literature, through consultation with government,
civil society and NGO stakeholders; and from field research
to be carried out in the selected regions. This will involve
gathering baseline and other information for each village on:
Women’s self-help groups, cooperatives, NGOs, and
women’s participation in SMEs (small and medium
enterprises). Changes in the gender division of labor and
access to assets and benefits in agriculture-related activities
resulting from the transition to a market economy;
constraints from the reemergence of patriarchal values and
their influence on the status of women in the family and
society; formal policy, legal and regulatory frameworks
related to women’s rural entrepreneurship; documentation of
innovative and diverse approaches to overcoming the
gender-related barriers to women’s entrepreneurship.
Identified gaps and information needs will inform the design
of the other activities. Village reports will be discussed with
relevant stakeholders upon completion of the activity of
collecting the information. Agriculture is one of the oldest
occupations of women in India. Their contributions to
agricultural development continue to be very crucial to the
National Economy. Many women in the agricultural sector
are still in the informal sector and remain invisible in the
official national statistics. India is predominantly an
agricultural country with 70% of the households still in the
rural sector. Women constitute 48.5% of the population and
is considered to be a valuable resource potential needed to
be meaningfully organized and recognized in the field of
entrepreneurship, especially in the rural agricultural sector of
India. The gender ratio in the household population had
declined to 94 females per 100 males as revealed in the
India’s Population 2011.
Unpaid family workers also accounted for a significant 8%
of the work force where females are the majority. The
Entrepreneur Development Training is providing selfemployment training to improve entrepreneurship in rural
communities. Technical and management skills are
developed to promote sustainable agriculture, animal
husbandry; agriculture based small industry, credit and
savings, environmental conservation etc. Fruit and vegetable
cultivation, paddy and rice production, medicinal plants
cultivation, organic compost and chemical free crop
cultivation are the main subjects. The above subject areas of
training are decided by analyzing the locality prior to

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Vol. 1(ISC-2011), 410-414 (2012)
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training. And the priority is given to women, especially
underprivileged youth and individuals owning land for
agricultural livelihood. Opportunities are provided to
promote competitiveness, improve production efficiencies
and introduction to commercial market links through a series
of schemes. The introducing of the loan schemes has also
helped the women in obtaining credit especially to the one
who depended on the local moneylenders. The leaders
emerged from the societies, train on leadership promotion
and advocacy campaigns to mobilize women towards
participatory decision. As a tool of media for
communication the publications help the rural women to
gain the knowledge to raise their awareness on current
topical issues of national concern and encourage women to
use the newspaper medium as a tool to generate a forum for
women’s issues. This will also encourage the rural women to
compulsorily educate the girl child. The increase in the
income levels has lead to the improvement of their quality of
life, with children sent to better schools and permanent
houses built with the additional incomes. This has further
lead to the enhancing of women’s position in the household
as well as better control over resources and their economic
independence.
The result of training has made women self confident and
self-esteemed and are empowered to make effective
decisions4. Training programs have improved the economic,
social and personal well being of rural women
entrepreneurs. The economic empowerment of training is
translated to the community. As home businesses begin to
flourish, they create spillovers through local areas and
stimulate community’s economic and social vitality. The
following are considered to be the major contributory
factors: the influence of women's movement, changing
psychological attitude of women, the need to maintain a
decent standard of living amidst the rising cost of living,
gender discrimination in the labor market, restricted vertical
mobility and above all the rising aspirations of women to
lead an independent assertive life, and finally facilities
offered to women for starting enterprises. Upper middle
class and middle class women with the required education
and information are comparatively better off in venturing
into business when compared to the poor illiterate,
marginalized women. While the former, with the support of
other members in the family do have something to offer as
'security' obtain loan, the latter group of women have
nothing to pledge or offer as security. These women who
invariably find employment in the informal sector face
problems such as job insecurity, meager wages and
exploitation. Gross unemployment and underemployment
suffered by them have forced these women to take up self
employment, and wherever women have formed 'groups'
they have successfully solved the problems like risk, finance
and marketing in their self-employment.

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Swarnajayanti Gram Swarozagar Yojana ( S.G.S.Y.):
S.G.S.Y. is an NGO to provide assistance to poor families
living below poverty line in rural areas for taking up self
employment. They take up the activity either individually or
in groups called as Self-Help Groups. They assist one
particular target group and once the target group 'takes-off'
and becomes self reliant the voluntary organizations move
on to the other groups. It is found that women from rural
areas need a catalyst organization to help them to realize
their potentials, to link them with financial institution and
give them a firm footing in business. The 'group concept'
provides necessary mental courage to withstand crises and
carry on their activity without break. Moreover, the concept
of group formation is the best strategy to enlighten women
on certain important social issues like small family norm,
healthy environment, education etc. Empowerment of
women assumes great significance here. Empowerment is
envisaged as an aid to help women individually and
collectedly to achieve prosperity on their own or, at least, to
reduce gender gap. Empowerment would also enable women
to perform certain social roles which otherwise will be
difficult to perform. Now, with all such developments there
are some positive indications, that time is not far off, when
women power in India will be matter of envy.
In view of its numerical strength as voters, no political party
will ever wish to annoy women but will continue to appear
as a champion of their cause in securing reservation for them
in the legislatures & parliament as proposed in the bill.
Success is round the corner. In order to transform rural
women into entrepreneurs, it is important to provide them
with access to credit, product and market information,
technology, and training in management skills and enterprise
development. Although rural women are actively involved in
the process of farm production, processing and marketing,
they often lack the legal information attached to all the
process. The NGOs play a very important role in this type of
transformation.
The double burden occurs in an inequitable division of
labour, in spite of both time-consuming and strenuous
household maintenance, women are not exempted from
other workloads in agriculture, livestock production and
handicrafts. Besides household chores such as cleaning,
cooking, carrying food to male family members in the fields,
fetching water, collecting fuel and fodder and, of course,
caring for children, women’s non-routine household work
include such tasks as house repairs and construction, making
and repairing storage bins, processing and conserving food
(pickling, drying, grinding), weaving cloth, sewing, looking
after the old and the sick, and fulfilling other social demands
involving marriages, deaths and childbirth. However
burdensome their household workload may be, women also
participate extensively in the production process of most
major crops, in subsistence marketing and especially in
primary level food storage and processing which have

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traditionally been a women’s role. The NGOs will not find it
difficult to transform women with qualities like
responsibility, time management, resource management etc
into good entrepreneurs.
Self Employed Women Association (SEWA): SEWA is a
trade union formed in 1972, mobilizing women of the Indian
economy. It is in fact a confluence of three movements: the
labour movement, the cooperative movement and the
women’s movement which all share similar values and
goals. SEWA’s members are self-employed women who
earn a living through their own businesses or through their
own labour. SEWA believes that self-employed women
must organize themselves into sustainable organizations so
that they can collectively promote their own development.
SEWA members therefore form cooperatives whenever
possible to create economies of scale, increase their
bargaining power whilst maintaining full control as owners
and leaders. In SEWA’s experience the formation of
cooperatives has resulted in sustained employment and
income. Cooperatives are particularly successful in the
provision of social services and social protection. In India
the integrated insurance scheme of SEWA is one of the
largest contributory social security schemes in the country
for informal sector workers. The scheme offers insurance
coverage to more than 30,000 women workers.
Self-Help Group (SHG): Self-help groups (SHG) are small
voluntary associations of people preferably from the same
socioeconomic background who come together for the
purpose of solving their common problems through self help
and mutual help. They have strong potential for promoting
women’s
entrepreneurship
through
agricultural
development. The “self-help” impetus permeating this type
of cooperative as a form of enterprise resonates closely with
women’s interests in the family caretaking dynamic.
As women tend to be more active participants in community
affairs at the informal level in particular with regard to
looking after the basic needs and consumption of the family,
concerns for safe and quality food are often a priority in
women-led efforts at the community level. Communitybased initiatives can be a highly effective way to implement
eco-friendly agricultural development. Studies of female
entrepreneurship find gender differences between women’s
and men’s goals. Whereas men often start a business for
mainstream profit-driven motives, there appears to be
greater likeliness for women’s business start-ups to be
related to considerations for reducing marginalized
situations. Women often place meaning on entrepreneurial
involvement as an instrument to redress exclusionary
discrimination. For example, for men, financial gain may be
motivation and primary objective. For women, on the other
hand, one primary motive is to create greater flexibility for
balancing work and family.

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Conclusion
Here, I conclude that NGO’s working for the development
of rural women entrepreneurship are developing science in
the rural areas. Science means knowledge attained through
study or practice. It refers to a system of acquiring
knowledge through observation and experimentation to
describe and explain the natural phenomena. The NGO’s
working for the rural areas are developing the rural people
and indirectly developing science.

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