International Science Community Association International Research Journal of Social Sciences 2319 - 3565 2 7 2013 July 14 Impact of Indian Cinema on Adolescents:A Sociological Study of Jaipur-Rajasthan, India 19 32 EN Popovici O.C. 1 The Bucharest University of Economic Studies, Faculty of International Business and Economics, ROMANIA Calin A.C. 2 Manjunatha S. 1 Dos in Sociology, University of Mysore, Mysore, INDIA Gupta Hrideshwer 1 School of Studies in Economics, Vikram University, Ujjain MP, INDIA Goswami Ruchi 1 Department of Sociology, Rajasthan University, Jaipur, Rajasthan, INDIA Kumari Manju 2 > Research Paper 2013 5 24 2013 July 14 The term adolescence meaning “to emerge” or “achieve identity” is a relatively new concept, especially in development thinking. The origins of the term from the Latin word, ‘adolescere’ meaning “to grow, to mature” indicate the defining features of adolescence. A human being starts communicating as soon as he starts producing his first noise in the act of drawing his parents’ attention. Every emotion that we portray on our faces, the movement of our hands, the way we look at someone and our speech instantly communicates our ideas to others. Communication is highly necessary for our society, as it is only through exchange of ideas and co-operation that a society can grow and develop. This study is, therefore, timely as the society needs to be made aware of the influence of Cinema on the social and moral turnout of the viewers. Via this study, an attempt has been made to evaluate the social implications of Impact of Cinema on Indian Adolescents “A Sociological Study of Jaipur” Therefore the current study proves that for adolescent Viewing Cinema as a powerful medium of information, education and entertainment results in the process of opinion building in various social groups. And cinema is the medium of cinema reciprocates in bringing a social change. And at-last it can be concluded that adolescents are very much influenced by the cinema and they inhale psychological, cultural, sociological changes along with the drastic changes in lifestyle, behavior, and so on. Copyright@ International Science Community Association