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Reflection of Rural Space Transformation in Bollywood Cinema: An exploratory study of the last six decades

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Author Affiliations

  • 1Dept. of Media and Mass Communication, Graphic Era Hill University, Dehradun, India
  • 2Dept. of Media and Mass Communication, Graphic Era Hill University, Dehradun, India
  • 3Dept. of Media and Mass Communication, Graphic Era Hill University, Dehradun, India

Int. Res. J. Social Sci., Volume 12, Issue (3), Pages 80-86, October,14 (2023)

Abstract

This paper delves into the influence of Bollywood cinema as a mass medium on Indian audiences, using symbols and signs to convey meanings and create a Mise en scène of space, environment, and events. Through this medium, the cinema reflects viewers' social vision and merges imagination and reality. The study focuses on the changing pattern of the rural social landscape, which encompasses outdoor natural locations linked with a village, its culture, public amenities, residents, and social, economic, and political issues. The study analyzes the quality of the representation of rural landscapes over a decade-long period (1960-2022), with one iconic film story based on the rural landscape chosen from each decade. The analysis assesses the visuals that reflect the rural landscape and the challenges depicted within the story. This exploration not only provides guidelines for rural development policymakers but also examines the impact of cinema on the visual literacy and perception of audiences. The paper's detailed content analysis of the selected six films, one from each decade, will explore the idea of an Indian village and its portrayal through the language of aesthetics and cinema. By doing so, this study aims to provide insights into how Bollywood cinema influences the audience's perception of rural life and landscape, and how it shapes their understanding of social and economic issues.

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